Kino Industries will present CtrlMovie, a premium experience for theaters, in its most complete and fully realized form at CinemaCon, marking the first full reveal of the platform.
Designed for the theatrical ecosystem, CtrlMovie allows audiences to collectively and instantaneously influence narrative outcomes using their smartphones, transforming each screening into a unique, shared experience. Cinema United has invited the CtrlMovie team to present during a special morning program at Caesars Palace on April 15. The panel will feature Chris Aronson, former president of distribution at Paramount Pictures and Twentieth Century Fox, Brooks LeBoeuf, the senior vice president and U.S. head of content at Regal Cinemas, Chady Eli Mattar, the chief executive officer of Kino Industries, and Tobias Weber, the chief executive officer of CtrlMovie. Pete Hammond, Deadline’s awards columnist and chief film critic, will moderate the session.